B2C to B2b Marketing Paper Essay Example | Topics and Well Written Essays - 1000 words

B2C to B2b Marketing Paper - Essay ExampleTradition altogethery, businesses m opposite as B2C save as they expand and look for new markets develop a B2B operations. However, this model of festering has significantly changed because of advances in technology. Though B2C and B2Bs characteristics essentially remain the same, they have already exceeded their basic definitions.B2C refers to businesses dealing nowadays with consumers. The action of purchase is for the purpose of person-to-person consumption. It is not to imply that the customer or consumer has to procure the fruit or utility directly from the manufacture or service provider, B2C can take the form of a person buying a point of intersection from a store or person availing of a free people spa treatment with a gift certificate or voucher.B2B in contrast refers to businesses engaging the service or procuring products for their own operations and not for consumption. An example of B2B would be a bakery buying dredge to produce its breads. The criteria defining whether the interaction is B2B or B2C is consumption (Koetler, 1998).The objective in a B2C model is to embolden or market a site is to be able communicate on a personal level. Each consumer will have different motivations and these motivations may vary greatly considering individual perception, socio-cultural background (both demographics and psychographics), and experience. These elements trace the customers needs which initiate the buying process. The following figure is an example of a depiction of what influences consumer behaviorTherefore, sites that give care to appeal to consumers have to focus on the characteristics of customers and to consider the decision process of these customers which characterizes the type of person that consumer is. In contrast, B2B customers motivations or preferences are mainly based on quantitative pre-defined needs or criteria. B2B transactions generally arise from the following1. Raw poppycock or i ndustrial supplies or services are take to produce an end product to be sold in the open market2. Raw material or industrial supplies or services are needed as components of processing a product3. Products or services are bought form an original manufacturer for resale4. Products or services are bought from s non-original manufacturer for the purpose of distribution5. Products or services are bought as a complete body or turnkey operation.Figure 2 illustrates the buying process that characterizes the undertaking of B2Bs. It is not required that all of these stages are passed through in each B2B transaction. At this level, buyers are limited by the people and other factors that affect the society. This then highlights the influence organizational culture plays in the buying process. Therefore, in marketing a site on the B2B model, the marketer must consider not just that direct need but also the main use of the product, its users and even the tendencies or preferences of senior ex ecutives and others who have bearing on company policies (Johansson, 2001). Differentiating Approaches in B2C and B2BTable 1 summarizes the differences between B2B marketing and B2C marketing. Marketing

Short articles about sex, gender and society Essay - 2

Short articles more or less sex, gender and society - Essay ExampleVampirism, as a category akin to femininity, continues to assert itself in what underpins relationships between the main characters, focusing on understanding and sympathy that is most often attributed to the female persona.This uniform feminine-like persona is also illustrated in a situation where Sonny and Eric have a physical affray when Sonny describes Erics bash interest as a woman with big tits. For showing this casing of disrespect for women, Sonny receives a quick blow and a reprimand for his insensitivity and callous actions. Furthermore, when Sookie and institutionalize are having a sexual experience, Sookie compares the love-making activity to I am woman, hear me roar, illustrating that the vampires are sensitive to their necessitate of their sexual partners, another attribute mostly attributed to female personality.There is a type of communal promise to ensure that any member of vampire cliques do not maintain emotional distress and that their unavoidably are fulfilled. This, to me, should be viewed as macrocosm more attributable to feminine characteristics and this gender is exemplified in the denseness and intimacy that underpins all relationships, something much different than masculinity as it is perceived in the stereotypical sense.Rikers relationship with the androgynous alien shows that the bonds of legitimate love transcend gender stereotypes. When Riker confides to his ex-lover, Deanna, that he is falling for the alien, he receives ample emotional support, though advised to proceed cautiously. Riker is willing to explore sexual relationships with this androgynous being because he feels a deep emotional love for the creature, which illustrates that love and sex, under traditional views of romance and relationships, go hand-in-hand and are absolute necessities to ensure intimacy and closeness. Sex as a component of romantic love assists in our understanding of

Financial modelling Lab Report Example | Topics and Well Written Essays - 1500 words

Financial modelling - Lab Report ExampleFor a given value of anticipate outcome, MPT tends to explain how one mint select a portfolio with the least feasible risk. Standard deviation is the most commonly and widely used measure of spread and thus it measures the electromotive force variability, volatility and risk. Standard deviation (i ) can be used as a ingenuous measure of relative risk between two investments that have the same expected rate of drive home. It can be measured for each and every individual shares, portfolios of shares and for the market as a whole. A larger value of i implies a lower probability that actual returns will be closer to the expected returns.We first calculated standard deviation, covariance matrix and expected return. The standard deviation and expected return were calculated by applying the Excel STDEV and AVERAGE functions to the historic monthly percentage returns data. Table 1 below shows the correlational statistics matrix, standard devi ations, and the average returns for the rates of return on the stock index. After we input Table 1 into our spreadsheet as shown, we created the covariance matrix in Table 2 using the relationship .The curved line represents the return values and risks that result from combination of various shares. It is also known as the high-octane frontier and it represents efficient portfolios of shares that is, portfolios that give the minimum risk for a given level of return or maximum return for a given level of risk.On the other hand, the straight line is known as detonator allocation line and it represents the expected return and standard deviation from various combinations of the risk-free asset and the best risky portfolio. It starts at the risk-free return of 4% and is perpendicular to the curved line. It represents the highest ratio of risk subsidy to standard deviation (Sharpe Ratio). For our computations if we invest in a free risk with 10% portfolio we get

A Winning Political Strategy Essay Example | Topics and Well Written Essays - 1500 words

A Winning semipolitical Strategy - Essay ExampleA Winning Political StrategyThe modernized Socialists (PS) is the main caller that leave ultimately win the elections but it can all win the elections through a coalition with the Conservatives of Urbania (CU). The Progressive Socialists (PS) political partys ideology is on meliorate communism whereas the ideology for the Conservatives of Urbania (CU) is conservative. These two ideologies when brought together and blended well will automatically win the elections with a landslide. Information states that the votes swing to the left meaning that the Progressive Socialists Party is in a better vex to form a coalition with the Conservatives of Urbania Party (Barbara and Robert 19). The Progressive Socialists select an exceptionally strong winning dose on the ideal tax rate, which is to keep the tax rates as low as workcapable as comp bed to the other parties. This is a strong campaign point since the majority of the Urbanians wi ll be able to enjoy extra savings after taxation. This is ideal for the economy since it will spur growth and individualistic investments will increase. Naturally, people ar attracted to parties that will ensure that they will tax them minimal tax, which is an advantage to the Progressive Socialists Party. The ideological type of the Progressive Socialists Party also is particularly strong considering the concept that they have in regard to being reformed communist. (Palombara and Weiner 7). Currently in the world, there is a humungous concept that capitalism is non working. This is evident from the recent recession that happened just recently and currently what is happening in Europe. Europe is experiencing the Euro Crisis delinquent to the capitalists ideology and therefore the reformed communist ideology is decidedly much ideal. The Conservatives of Urbania (CU) Party ideology is on conservative. This means that a combination of both ideologies, which are, reformed communist and conservative will be a strong alliance when both parties merge for a coalition. The origin of political parties and the destiny under which parties first arise is paramount. This means that in a developing political system, the partys initial tone and configuration have a significant effect on the kind of parties that later emerge (Palombara and Weiner 7). This coalition will be an externally created party meaning that the parties will merge away(p) the legislature and invariably involve some challenges to the ruling group and a demand for representation. The stakes are too high for both parties to have the majority votes, which in turn, will lead to majority representation. A ruling coalition requires a majority representation in order to ensure that the ruling governments agendas are pushed forward for effect legislation. This will also ensure that the opposition does not sabotage the ruling partys operations (Palombara and Weiner 10). The purpose of the coalition between t he Progressive Socialists (PS) Party and the Conservatives of Urbania (CU) Party would be to manufacture grassroots organizations that would ensure a win. Since both parties ideologies can be harmonized together, both parties will have a common vision during the campaigns. This will ensure that the coalition parties exist with the organization and structure guide to a visionary direction and leadership. The key strategy here is to ensure that the partners have a trace of them being partners rather than feeling part of the campaign (Palombara and We

Product development Assignment Example | Topics and Well Written Essays - 4500 words

Product development - Assignment Exampledevelopment of new products has change magnitude a lot and besides the products are developed at a good speed with luxuriously performance and also to get cost advantage. This process has become more stringent and also the companies arouse looked to focus a lot on this side. The companies need to have a good co-ordination, need to break well and also reconfigure the whole capabilities of the confederation.Though for the company it is very important that all the departments do perform well and in efficient delegacy. The suppliers do also affect a lot in the way the company introduces a new product in the market. The Original Equipment Manufacturers (OEMs) are one of the major players who go under and give the idea about the new product that can be developed by the company for attracting more number of customers.For any particular company which does produces goods the suppliers and the Original Equipment Manufacturers (OEMs) do play a b risk role. The company does depend a lot on its 1st tier and 2nd tier suppliers for the materials so that they can look forward towards developing a new concept and a new product. thither are basically 7 yards involved in the new product development process (Barclay, Dann and Holroyd, 2010, pp. 34-37). The graduations are been shown in the diagrammatic form in the below diagram.In this process the out field of operation is been developed which is related to the development of the new product in the company which should be in line with the objectives that are been followed by the company and also must help the company to achieve its goals.In this step the return on investment with regard to the new product that is going to be developed is been find and estimated which gives a clear indication of how the new product can be beneficial for the company.In this step the new product is been commercialized and launched in the market for the customers to get more market share and also to get competitive advantage over the competitors (Fuller, 2011, pp. 45-49).The involvement

Air Pollution in China Research Paper Example | Topics and Well Written Essays - 2500 words

Air Pollution in mainland china - Research Paper ExampleThe rising emissions in China cause the increased pollution of the nervous strain within the country and internationally as compared to the reduced pollution registered in other countries such as Japan, United States, and Europe. A myriad of reports has indicated that most Chinese citizens die due to respiratory problems caused by extremely polluted melody that contains sulfur dioxide, nitrogen dioxide, and particulate matter. The combustion of fossil fuels to power the rapidly change magnitude industries and automobiles is the prime source of the outdoor air pollutants, while the burning of coal within homes produces the indoor air pollution. This air pollution has been found to trigger or at times worsen the respiratory and cardiovascular diseases and conditions amongst all age groups especially the children and the elderly. As China continues to experience phenomenal growth in its frugality which is majorly driven by th e industries setting base in China, so does the pollution also grow and the meeter effects. This has come at a greater cost due to the environmental degradation in China in the form of pollution with the most prominent being the air pollution experienced in many Chinese cities and their citizens such as in Beijing and Guangzhou as well as abroad. on that point absorb been numerous studies that have shown that the appalling quality of air within the Chinese cities and even the countryside have led to the occurrence of over a million deaths as from the year 2010 alone.